Speech #1 commercial

https://www.youtube.com/watch?time_continue=50&v=iNxvsxU2rJE&feature=emb_logo

Alexa commercials usually try to show off the technology advanced aspect of the device.  While in this commercial they give a comedic presence to it all while using celebrities to grab the audience's attention even more.  While doing all this they still show all the technology pros of the device.  By combining both of these aspects they can draw attention and show the positives of the device at the same time.  I feel the main purpose of this commercial is to get a wider consumer and show that well-named people use the device Alexa.  Using all these celebrities all surround around ethos style. Each celebrations portrays to an audience of different interests.

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paper #2 Michael MacDonald